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从焊接切入工业具身智能 昇视唯盛的“确定性”突围之路

作者:簪竹 文章来源:投中网

2026-09-22 08:37

作者:簪竹 文章来源:投中网

2026-09-22 08:37

邦小白快读

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本文详解了智能焊接机器人企业昇视唯盛成立6年、不到1年完成三轮数亿元级融资,依靠落地确定性在工业具身智能赛道突围的实操经验,参考性较强。

1. 赛道选择无需盲目追逐热门概念,可瞄准刚需强、痛点突出但解决方案不成熟的垂直细分领域,比如焊接领域面临焊工招工难、老龄化、数百万级人才缺口问题,传统机器人无法适配非标柔性生产场景,市场空间充足。

2. 技术落地不能依靠开源数据或单点技术噱头,要沉到真实生产场景积累有效数据,搭建“大脑+小脑+本体+数据”的全栈技术闭环,打造真正能实现0人工干预替代人工的实用产品,形成难以复制的竞争壁垒。

3. 商业化不能急功近利,前期可通过直签客户打磨产品、积累数据,再推出标准化产品批量落地,还可采用按效果付费的模式降低客户信任门槛,靠真实交付效果赢得客户长期复购。

本文详解了国内智能焊接机器人头部品牌昇视唯盛的品牌成长、产品打造、渠道搭建的实操路径,对To B科技品牌建设有较强借鉴意义。

1. 产品研发要锚定用户真痛点,摒弃概念化伪创新,针对焊接领域非标、小批量、多品种的场景刚需,打造0人工干预的具身智能焊接产品,为客户交付可替代成熟焊工的稳定产能,而非无法落地的自动化概念设备。

2. 渠道建设要分阶段搭建体系,国内先拿下中铁等大客户标杆项目形成信任背书,撬动批量订单;海外绑定有本土影响力的合作方,比如引入韩国现代作为股东兼渠道方打开日韩市场,同步搭建欧洲、北美、东南亚的本土合作渠道网络。

3. 商业模式与定价可灵活创新,除传统硬件销售外,推出按焊接米数计费的服务化模式降低客户决策门槛,同时联动设备租赁服务商拓展触达半径,靠真实交付效果强化品牌专业靠谱的心智认知。

本文披露了智能焊接赛道的政策导向、增量市场空间、创新商业模式,对工业自动化领域的卖家找准经营方向、把握发展机会有较强指导价值。

1. 明确的市场与政策机会:当前国内焊接领域存在数百万级的焊工缺口,人员老龄化、招工难问题突出,以上海为代表的地区对焊接机器人、智能焊接类具身产品出台专项购置补贴,且传统机器人无法适配非标、小批量、多品种的焊接场景,赛道增量空间十分充足。

2. 可借鉴的经营与合作思路:切忌销售名不副实的伪智能设备透支行业信任,可参考按焊接米数计费的按效果付费模式降低客户决策门槛,也可联动设备租赁服务商拓展销售渠道;国内市场可先攻坚大B客户的标杆项目形成信任背书撬动批量订单,海外市场可绑定本土合作伙伴切入日韩、北美、欧洲、东南亚等需求旺盛的区域。

3. 风险提示:不要靠概念炒作品类,只有真正能实现0人工干预、达到成熟焊工焊接质量的产品,才能获得客户持续付费。

本文披露了焊接类制造工厂的智能升级需求、工业智能装备领域的生产端机会,对工厂推进数字化、智能化转型有明确参考意义。

1. 真实的生产与装备需求:船舶、海工、隧道、桥梁、电力设备、工程机械、钢构等涉及大量焊接工序的工厂,普遍面临焊工招工难、人员老龄化、人力成本高的痛点,传统需要示教编程、只能加工标准件的工业机器人无法适配非标、小批量、多品种的焊接场景,能实现0人工干预的具身智能焊接装备是明确的采购方向。

2. 生产端的商业机会:随着工业具身智能赛道发展,智能焊接装备的供应链成熟度持续提升,依托国内成熟的供应链体系生产相关硬件,不仅可对接国内庞大的人工替代需求,还能切入海外智能装备市场,匹配日韩、北美、欧洲、东南亚等地未被满足的焊接设备需求。

3. 智能升级的启示:工厂采购智能装备无需为概念溢价,可优先选择支持按效果付费、能在实际工况中稳定交付焊接质量的设备,降低试错成本。

本文梳理了工业具身智能赛道的发展趋势、焊接领域的客户核心痛点,以及服务创新的可行方向,对工业领域服务商找准业务切入点有明确指导作用。

1. 行业发展趋势:当前工业具身智能正脱离概念炒作阶段,垂直焊接场景是率先跑通商业化落地的细分赛道,头部企业已实现产品批量交付,未来赛道会从焊接场景逐步延伸到更多工业具身智能应用场景,市场空间持续扩大。

2. 客户核心痛点:大量有焊接需求的制造企业曾采购过名不副实的伪智能焊接设备,设备无法适配非标生产场景导致闲置,行业信任被透支;同时不少中小制造企业无力一次性承担大额智能设备采购成本,决策门槛较高。

3. 可落地的服务方向:服务商可与头部智能焊接设备厂商合作,开展设备租赁、按焊接工作量分成的服务模式,降低客户前期投入门槛;也可承接设备的区域落地运维服务,尤其是海外市场的本土渠道、运维服务缺口大,欧洲、北美、东南亚区域均需要本地协作伙伴配合推进市场渗透。

本文披露了工业具身智能品类发展过程中,供需两端对平台服务的核心需求,为平台招商、运营管理、风险规避提供了明确参考方向。

1. 招商选品方向:可重点引入具备真实落地能力、技术闭环成熟的工业具身智能类商家,尤其是智能焊接这类已跑通批量商业化、存在刚性客户需求的品类,这类产品有明确的替代人工价值,客户付费意愿强,能丰富平台的工业智能装备供给体系。

2. 供需两端的服务需求:采购客户端存在怕买到伪智能设备、试错成本高的顾虑,平台可配套推出效果保障、对接设备租赁、按使用量付费等交易规则,降低客户决策门槛;入驻商家端存在渠道拓展、出海落地的需求,平台可联动国内区域渠道、海外本地服务网络,帮助商家对接日韩、欧洲、北美、东南亚等海外市场资源。

3. 运营风控方向:要注意甄别只炒具身智能概念、无真实落地能力、产品无法适配实际生产场景的商家,避免这类商家销售名不副实的产品透支平台用户信任,可优先引入有大客户标杆交付案例、全栈自研技术、真实场景数据积累的优质商家。

本文通过智能焊接头部企业昇视唯盛的成长案例,展现了中国工业具身智能产业发展的新动向、创新商业模式与现存行业问题,具备较高的产业研究价值。

1. 产业发展新动向:工业具身智能的商业化落地并未局限于通用人形机器人的热门赛道,而是从焊接这类刚需突出、痛点明确的垂直细分场景率先破局,头部企业通过“焊接多模态大模型大脑+自研运动控制小脑+硬件本体+工艺数据”的全栈自研闭环,实现0人工干预替代成熟焊工,已进入批量商业化阶段。

2. 行业现存问题:早期赛道存在不少伪智能产品,部分商家宣传的免试教焊接设备无法适配非标、小批量、多品种的实际生产场景,导致客户采购后设备闲置,透支了行业信任;同时焊接领域存在数百万级的劳动力缺口,传统工业机器人渗透率低,亟需有效的技术解决方案。

3. 创新模式与竞争逻辑:行业已出现按焊接工作量计费的硬件服务化新模式,以及“产业投资+渠道绑定”的出海合作模式;中国相关企业的核心竞争优势来自真实生产场景的海量数据积累、成熟的本土供应链体系,配合地方购置补贴政策支持,具备全球竞争的基础。

声明:快读内容全程由AI生成,请注意甄别信息。如您发现问题,请发送邮件至 run@ebrun.com 。

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Quick Summary

This article breaks down the practical playbook of Shengshi Weisheng, an intelligent welding robotics startup that has secured three rounds of financing totaling hundreds of millions of yuan in less than a year, just six years after its founding, to carve out a leading position in the industrial embodied intelligence space through reliable, real-world deployment, offering highly actionable takeaways.

1. When selecting a target track, there is no need to blindly chase hyped concepts. Instead, teams can target vertical niches with strong unmet demand, acute pain points, and immature existing solutions. For example, the welding sector faces a multi-million worker shortage driven by recruitment difficulties and an aging welder workforce, while traditional robots cannot adapt to non-standard, flexible production scenarios, leaving substantial untapped market space.

2. Technology deployment cannot rely on open-source datasets or single-point technical gimmicks. Teams need to embed themselves in real production scenarios to accumulate valid operational data, build a full-stack closed-loop technology system covering the "decision-making brain, motion control cerebellum, hardware body, and proprietary dataset," develop practical products that can fully replace manual labor with zero human intervention, and build hard-to-replicate competitive barriers.

3. Commercialization should not pursue quick, short-term wins. Teams can first sign direct client contracts to refine products and accumulate data, then launch standardized products for scaled deployment. Outcome-based pricing models can also lower client trust barriers, with long-term repeat purchases earned through consistent, proven delivery results.

This article details the practical growth, product development, and channel building playbook of Shengshi Weisheng, a leading domestic intelligent welding robotics brand, offering highly relevant reference for B2B tech brand building.

1. Product R&D should anchor on real user pain points and reject conceptual, superficial innovation. Targeting the rigid demand of non-standard, small-batch, multi-variety welding scenarios, teams should build embodied intelligent welding products that operate with zero human intervention, delivering stable, production-ready capacity equivalent to experienced welders, rather than concept-driven automation equipment that cannot be deployed in real settings.

2. Channel building should follow a phased approach. In the domestic market, brands can first secure landmark projects with major clients such as China Railway to build trust credentials and unlock scaled orders. For overseas expansion, brands can partner with locally influential players—for example, bringing on Hyundai of South Korea as both a shareholder and channel partner to break into the Japanese and Korean markets—while building out local partner channel networks across Europe, North America, and Southeast Asia.

3. Business models and pricing can adopt flexible innovation. Beyond traditional hardware sales, service-based models such as per-meter welding billing can lower client decision-making barriers. Brands can also partner with equipment leasing service providers to expand reach, and strengthen brand perception as a professional, reliable solution provider through tangible delivery results.

This article outlines policy incentives, incremental market potential, and innovative business models in the intelligent welding track, offering strong guidance for industrial automation sellers to identify operational priorities and capture growth opportunities.

1. Clear market and policy opportunities: China’s welding sector currently faces a multi-million welder gap, with acute pain points from an aging workforce and recruitment difficulties. Regions including Shanghai have rolled out dedicated purchase subsidies for welding robots and intelligent welding embodied intelligence products, while traditional robots cannot adapt to non-standard, small-batch, multi-variety welding scenarios, leaving substantial incremental market space.

2. Actionable operational and partnership strategies: Sellers should avoid marketing overhyped pseudo-intelligent equipment that fails to deliver on promises, as this erodes industry trust. Outcome-based pricing models such as per-meter welding billing can be referenced to lower client decision barriers, and partnerships with equipment leasing providers can expand sales channels. In the domestic market, sellers can first focus on landmark projects with large enterprise clients to build trust credentials for scaled orders; for overseas markets, partnerships with local players can support entry into high-demand regions including Japan, South Korea, North America, Europe, and Southeast Asia.

3. Risk reminder: Do not rely on concept hype to promote products. Only solutions that achieve zero human intervention and match the welding quality of experienced welders will secure sustained client spending.

This article outlines the intelligent upgrade demand of welding-intensive manufacturing factories and production-side opportunities in the industrial intelligent equipment space, offering clear reference for factories advancing digital and intelligent transformation.

1. Real production and equipment demand: Factories with heavy welding processes across sectors including shipbuilding, offshore engineering, tunneling, bridge construction, power equipment, construction machinery, and steel structure generally face pain points from welder recruitment difficulties, an aging workforce, and rising labor costs. Traditional industrial robots, which require teach programming and can only process standard parts, cannot adapt to non-standard, small-batch, multi-variety welding scenarios, making zero-intervention embodied intelligent welding equipment a clear procurement priority.

2. Production-side business opportunities: As the industrial embodied intelligence track develops, supply chain maturity for intelligent welding equipment continues to improve. Leveraging China’s mature domestic supply chain to produce related hardware can not only serve the vast domestic labor replacement demand, but also tap into overseas intelligent equipment markets, matching unmet demand for welding solutions in Japan, South Korea, North America, Europe, and Southeast Asia.

3. Intelligent upgrade takeaways: Factories procuring intelligent equipment do not need to pay a premium for empty concepts. Priority should be given to equipment that supports outcome-based pricing and delivers stable welding quality under actual working conditions, to reduce trial-and-error costs.

This article maps development trends in the industrial embodied intelligence track, core client pain points in the welding sector, and viable directions for service innovation, offering clear guidance for industrial service providers to identify business entry points.

1. Industry development trends: Industrial embodied intelligence is moving past the concept hype phase, with the vertical welding scenario emerging as the first细分 segment to achieve scaled commercial deployment. Leading players have already achieved bulk product delivery, and the track will gradually expand from welding scenarios to a wider range of industrial embodied intelligence applications, driving continuous market growth.

2. Core client pain points: Many manufacturing firms with welding needs have previously purchased overhyped pseudo-intelligent welding equipment that failed to adapt to non-standard production scenarios and ended up idle, eroding industry trust. At the same time, many small and medium-sized manufacturers cannot afford large one-time purchases of intelligent equipment, creating high decision-making barriers.

3. Actionable service directions: Service providers can partner with leading intelligent welding equipment manufacturers to offer equipment leasing and revenue-sharing models based on welding workload, lowering clients’ upfront investment barriers. Providers can also take on regional equipment deployment and operation and maintenance (O&M) services; notably, there are large gaps in local channel and O&M support in overseas markets, with strong demand for local collaborative partners to drive market penetration across Europe, North America, and Southeast Asia.

This article outlines core platform service demands from both supply and demand sides as the industrial embodied intelligence category develops, offering clear reference directions for platform merchant recruitment, operation management, and risk mitigation.

1. Merchant recruitment and category selection priorities: Platforms can focus on onboarding industrial embodied intelligence merchants with proven real-world deployment capabilities and mature closed-loop technology systems, particularly in categories such as intelligent welding that have already achieved scaled commercialization and have rigid client demand. These products deliver clear labor replacement value, have strong client willingness to pay, and can enrich platforms’ industrial intelligent equipment supply portfolio.

2. Service demands for both supply and demand sides: Procuring clients have concerns about purchasing pseudo-intelligent equipment and facing high trial-and-error costs. Platforms can introduce transaction rules including outcome guarantees, equipment leasing matchmaking, and usage-based billing to lower client decision barriers. On the merchant side,入驻 vendors face needs for channel expansion and overseas market entry support; platforms can connect domestic regional channels and overseas local service networks to help merchants access market resources in Japan, South Korea, Europe, North America, and Southeast Asia.

3. Operation and risk control priorities: Platforms should screen out merchants that only hype embodied intelligence concepts without real deployment capabilities, or whose products cannot adapt to actual production scenarios, to avoid eroding platform user trust from sales of underperforming, overpromised products. Priority should be given to high-quality merchants with landmark large-client delivery cases, full-stack proprietary technology, and real-scenario data accumulation.

Using the growth case of Shengshi Weisheng, a leading intelligent welding enterprise, this article presents new trends, innovative business models, and existing industry pain points in China’s industrial embodied intelligence sector, offering high value for industrial research.

1. New industrial development trends: Commercial deployment of industrial embodied intelligence is not limited to the high-profile general-purpose humanoid robot track, but is first breaking through in vertical niches with clear rigid demand and acute pain points such as welding. Leading enterprises have built a full-stack proprietary closed loop consisting of a multimodal welding large model "brain," self-developed motion control "cerebellum," hardware body, and process dataset to achieve zero human intervention replacement of experienced welders, and have already entered the scaled commercialization stage.

2. Existing industry issues: The early stage of the track saw a proliferation of pseudo-intelligent products; some vendors marketed teach-free welding equipment that could not adapt to actual non-standard, small-batch, multi-variety production scenarios, leading to idle equipment after purchase and eroding industry trust. At the same time, the welding sector faces a multi-million labor gap, with low penetration of traditional industrial robots, creating an urgent need for effective technical solutions.

3. Innovative models and competitive logic: New models have emerged in the industry, including hardware-as-a-service billing based on welding workload, and "industrial investment + channel binding" partnership models for overseas expansion. The core competitive advantages of Chinese enterprises in this space stem from massive data accumulation in real production scenarios and a mature domestic supply chain, which, supported by local equipment purchase subsidy policies, lay a foundation for global competitiveness.

Disclaimer: The "Quick Summary" content is entirely generated by AI. Please exercise discretion when interpreting the information. For issues or corrections, please email run@ebrun.com .

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在资本整体趋于理性的背景下,昇视唯盛却在不到一年之间,完成三轮融资。最近一笔融资是,由上海半导体产投、金桥基金、零一创投、新鼎资本、中关鼎华投资及老股东微光创投加码的数亿元B轮融资。在此之前,昇视唯盛已在2025年上半年、2025年下半年,先后完成了过亿元级A轮融资、韩国现代参投的数千万元A+轮融资。

那么,一家智能焊接机器人公司为何能频频获得资本关注?出手的背后,投资人真正看中的又是什么?带着这个疑问,近期昇视唯盛董事长王德钊与投中网展开了一场对话。

在对话中,王德钊给出的答案是:越来越强的落地确定性。

赛道的确定性:一个刚需却长期未被解决好的市场

相较于当下火热的具身智能,也许很多人对“焊接”这个行业稍感陌生。但对于昇视唯盛而言,这个略显冷门的赛道,却是工业生产制造中最大的单一细分市场。

在王德钊眼中,这一市场的空间足够大,对应的是一个极其刚性的替代需求——焊工。同时,焊工平日的工作环境非常恶劣,再加上工艺门槛的高要求,这使得全球焊工平均年龄在45-55岁之间。

“目前,年轻人几乎不愿意再选择这一职业。招工难、老龄化、缺口严峻,成为整个行业痛点。”王德钊谈到,“因此,哪怕没有政策的驱动,整个制造业市场都特别需要焊工。”而在此基础之上,国家也出台了许多政策,比如上海对焊接机器人、智能焊接等具身产品进行补贴,鼓励市场使用机器人替代焊工。

一组数据显示:目前国内大概有过千万的注册焊工,到2025年在岗焊工达数百万人缺口;到2035年,缺口会达到近万人,且年龄结构老化问题将越来越严重。

一边是旺盛的需求,另一边却是机器人在该领域较低的渗透率。

究其原因,在该领域深耕多年的王德钊认为,核心因素是上一代传统工业机器人只有“小脑”,只会做标准件。即,通过示教编程完成固定动作,“它们没有像人类一样的泛化能力,不能通过‘大脑’来进行决策,无法像人一样处理非标、柔性的焊接场景。”

由此,王德钊和昇视唯盛想要做的事,就是通过具身智能的方式,真正替代焊工,满足这一市场需求,解决这一社会性难题。

王德钊告诉投中网,面对现实工况下的难题,昇视唯盛瞄准的,是市场的真实痛点——非标、小批量、多品种的焊接场景,这包括船舶、海工隧道、桥梁、电力设备、工程机械、钢构等多个场景。“这些场景工件各式各异,且批量小、品种多,传统规则下的解决方案根本无法穷尽其所有边界和情况。”

在这一背景下,昇视唯盛想要通过柔性的解决方案,攻克这一长期没有被真正解决好的市场痛点,推动机器人在整个大焊接领域的渗透率。

技术路线的确定性:0人工干预下的“大脑+小脑+本体+数据”全栈闭环

既然有了方向和目标,那么,昇视唯盛在整个赛道中何以胜出?答案是:技术路径的差异。

“我们最大的差异与优势,是通过具身大脑的方式来训练机器人,并且是真正的‘0’人工干预,替代成熟焊工。”王德钊说。而要实现这一步,这背后是昇视唯盛多年来所沉淀出的数据积累。

众所周知,焊接作为垂直场景,市面上是没有任何开源数据集可以直接拿的。对于工业具身智能来说,焊接却是一件很“实”的事,必须要先给客户真正去焊,焊完了还要达到客户认可的质量,才可以把它定义成一条有效数据。

所以,昇视唯盛所有的数据,都是从2020年创业开始,一台一台机器人卖出去,一步一个脚印从客户那儿拿到的真实生产数据,再拿回来进行训练的。而在这条路上,昇视唯盛已整整走了6年时间。

“这使得,从某种程度上说,这种工业垂直场景的数据,几乎与你的出货台数、出货套数,呈正相关。”王德钊强调,而只有当你投喂的训练数据足够多之后,它的大脑才会形成一定的泛化能力,在面对真正的非标构件时,才可以根据经验像人一样,推理出最合适的参数,然后完成焊接作业,实现对人工的代替。

也正因如此,从数据积累的第一天起,昇视唯盛就必须具备过硬的技术实力。如此,才能随着数据积累的越来越多,逐渐形成一个完整的工业具身智能闭环,而非简单的技术单点突破。

具体而言,当积累了足够多的高质量数据之后,团队才能从中洞察哪些维度的数据会直接影响焊接质量。之后,将这些关键数据反馈给“大脑”进行训练,不断优化“大脑”的决策能力,形成固化的智能范式;随后再反向优化“小脑”的运动控制,进而重新定义硬件载体,让硬件更高效地收集数据——由此形成“数据-算法-硬件”的正向循环。

如此循环下去,在面对一个没有见过的形状、没有见过的工件时,昇视唯盛的具身大脑就可以通过这种泛化能力,像人一样根据经验推理出最合适的焊接参数,从而更从容地应对鲁棒性难题。“这就好比,当它看过100个构件之后,就能实现1000个构件的焊接;焊过1000个构件,就能焊1万个。”王德钊阐释道。

这套逻辑之下,昇视唯盛已构建出行业中最难以复制的技术壁垒:通过数据格式、大脑范式、小脑硬件综合打造的技术飞轮。在王德钊看来,只有一环是不行的。它一定是一套组合拳,随着不断地落地、训练整套大脑小脑,才能持续提高泛化能力,最终形成越来越强的护城河。

而相较于市场中的其他玩家,昇视唯盛近乎100%的零人工干预,也意味着客户买的不再是一套辅助自动化设备,而是一个不会离职、不疲劳、可复制的焊工产能,在焊工短缺、人力成本持续上升的工业场景中,具备刚需级的替代价值。

截至目前,投中网获悉,区别于市场中的规则派,昇视唯盛坚持以AI具身的方式定义智能焊接,通过大脑(焊接多模态大模型)+ 小脑(自研运动控制)+ 本体 + 工艺数据,形成了全栈自研的技术闭环。

商业化的确定性:技术已转化成真实的“付费”生产力

实际上,从“能焊接”到以AI具身的方式定义“智能焊接”,再到跑通商业化,昇视唯盛也不是一蹴而就。

在昇视唯盛的发展中,王德钊将其分为两个大的阶段:

第一个三年(2020年-2022年),做早期客户收集。 通过直签一些大的终端用户,给他们做交付,以此来收集早期数据。那时候,大家是不太接受的,昇视唯盛通过各种办法,包括直接签终端用户,一直稳扎稳打,把产品放到一线去,实现交付、最终拿到真实的生产数据。

第二个三年(2023年-2025年),开始批量销售。整个大模型技术开始发展,昇视唯盛也彻底优化了模型架构,开始出第一代智能焊接产品,然后批量销售。

“如今,回过头来看,第一个3-4年,我们已经把大脑训练得有一定泛化能力了,这个时候昇视唯盛才能走到第二个3年,陆续通过标准化的产品去卖给客户,再不断数据回流,继续训练。”

这一过程中,有一个落地案例让王德钊印象极为深刻。

2022年,昇视唯盛第一批二代智能焊接产品在西藏地区使用,终端客户是中铁集团,参与的项目是川藏铁路的修建。在西藏高原修建铁路,现场有大量的焊接工作,且都是非标准件。“由于高原地区招人很难,面对机器人焊接,客户虽然怀疑,但仍愿意尝试一下。”

“我记得第一批产品是我和研发负责人,一起跑到西藏现场,去对现场进行调研,做现场的交付落地的。那个时候,工厂里的工人对我们都抱有怀疑和惊讶的态度,认为非标焊接机器人干不了。”

但通过一个月的调试时间,第一批产品交出了非常好的呈现效果。当时也有领导来参观,发现昇视唯盛的产品达到了要求。之后,中铁集团陆续又给了100多台智能焊接机器人,快速在川藏铁路的修建过程中发挥作用。“在那个场景中,我们觉得昇视唯盛的产品是非常有价值的。”

而从“怀疑”到“愿意持续付费”,昇视唯盛用真实的生产效果,证明了其自身技术的有用性。

当然,除了传统的本体销售,昇视唯盛还创新性地推出了“按焊接米数计费”的“机器人劳务”模式。这种将硬件服务化的尝试,源于给客户建立信心,以及寻找设备服务商合作。

在市场实际调研中,王德钊发现很多厂商的“免试教”设备名不副实,买回后常常吃灰,透支了客户对智能焊接技术的信任。而昇视唯盛希望通过按“米”计费的模式,让客户真实感受到智能焊接的效果,重新建立客户信心,并快速积累一批优质客户群体。

而寻找设备服务商合作,亦是昇视唯盛计划通过打造标杆样板,吸引专门从事设备租赁的服务商采购其产品,再由服务商租赁给终端用户,以此撬动渠道合作。

全球布局:寻找更大的增长空间

通过上述合作,昇视唯盛已成为国内市占率排名第一的智能焊接机器人公司。但昇视唯盛的“野心”远不止于此,从深耕国内到品牌出海,昇视唯盛正在面向全球制造业寻找更大的增长空间。

据王德钊透露,昇视唯盛已打入日韩市场。“其中,韩国现代是我们的渠道方,现已形成了数千万的批量订单。此外,韩国现代也是我们的股东,在海外可以借助现代品牌的影响力来扩宽产品。”

与此同时,昇视唯盛也加速推进全球化战略,积极进行北美、欧洲、东南亚等出海布局。更重要的是,欧洲市场方面,昇视唯盛也在积极布局本土渠道网络,通过与当地合作伙伴的深度协作,加快欧洲市场的落地与渗透。

面对这一出海战略,王德钊认为,中国智能焊接企业有两个最大的核心竞争力:一是庞大的数据积累,二是成熟的供应链。

“相较于海外,北美虽然有非常强的研发能力,但我们的数据能力一定是强的。在中国,有大量的早期用户、Demo用户、阿尔法贝塔客户,如今昇视唯盛已积累了各行各业大量的真实数据经验,数据的积累速度让昇视唯盛一定超过北美。”

如此,有了数据的支撑,昇视唯盛的模型、大脑能力就会越来越聪明,越来越强。

第二个核心竞争力是成熟的供应链。 “因为随着人形机器人的发展,整个人形机器人的供应链会越来越成熟,成本越来越低。针对海外企业,昇视唯盛的成本、技术和售后体系,将更加成熟。”

值得注意的是,在海外展会中,昇视唯盛的产品已受到海外巨头的关注。

王德钊表示:“他们最感兴趣的是我们二代和三代的智能焊接产品。在海外,垂直场景的具身智能应用上,效率与速度都比中国慢,也没有这样的供给方。但美国和东南亚,已经出现了一批非常强烈的用户需求。 这些客户此前从没见过AI在垂直场景中的产品,因此对昇视唯盛十分感兴趣。”

从2020年起步,到如今国内外双线并进,如果说当初接触“焊接”,只是昇视唯盛进入工业具身智能的第一站,那么未来3-5年,王德钊希望昇视唯盛可以通过焊接这样的硬件和软件载体,持续为客户提供下游服务。

但这并非是昇视唯盛的最终目的地,在王德钊的构想中,昇视唯盛真正的终局,不是一家焊接机器人公司,而是一家从焊接切入的全球工业具身智能企业。在他看来,依托中国的这两大核心优势,未来昇视唯盛将走得更远。

注:文/簪竹,文章来源:投中网(公众号ID:China-Venture),本文为作者独立观点,不代表亿邦动力立场。

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FAQ回顾

昇视唯盛是一家什么企业?

昇视唯盛是2020年成立、从焊接赛道切入的工业具身智能企业,主打零人工干预的智能焊接机器人,搭建了“大脑+小脑+本体+工艺数据”全栈自研技术闭环,目前是国内市占率第一的智能焊接机器人厂商,正推进全球化布局。

焊接行业当前面临哪些核心痛点?

当前焊接行业面临显著的人力缺口问题:全球焊工平均年龄达45-55岁,年轻人从业意愿低,2025年国内在岗焊工缺口达数百万人;同时传统焊接机器人仅能处理标准件,无法适配非标柔性焊接场景,行业整体渗透率极低。

昇视唯盛智能焊接机器人的核心技术优势是什么?

昇视唯盛可实现0人工干预的焊接作业,搭建了焊接多模态大模型(大脑)、自研运动控制(小脑)、硬件本体、工艺数据的全栈闭环,依靠6年积累的真实生产数据形成技术飞轮,具备泛化决策能力,可自主处理非标构件焊接。

昇视唯盛的智能焊接机器人有哪些商业化模式?

昇视唯盛除开展智能焊接机器人本体批量销售外,还创新推出“按焊接米数计费”的机器人劳务模式降低客户准入门槛,同时联合设备租赁服务商拓展渠道,已落地川藏铁路等标杆项目,产品进入日韩市场,正布局欧美、东南亚区域。

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