海上鲜递表港交所：数字渔业平台谋上市营收下滑利润暴增

作者：亿邦动力文章来源：亿邦动力

2025-11-28 11:10

作者：亿邦动力文章来源：亿邦动力

2025-11-28 11:10

邦小白快读

全文速览

海上鲜公司上市动向及核心业务

1.公司正式递表港交所主板，迈向资本市场新阶段。

2.业务涵盖海鲜B2B交易、海上通信、供应链金融和智慧加油服务，注册用户数居数字B2B海洋渔业平台首位。

财务表现亮点

1.营收近年下滑，2025年首八个月收益5.79亿元同比降7.6%。

2.同期净利润激增897.5%，达4520万元，主要依赖政府补助等非经常性因素。

商业模式变化

1.从撮合转向自营，海鲜B2B自营收入占88.6%。

2.客户集中度高，前五大客户营收占比升到60.3%，依赖风险需关注。

海鲜行业数字渠道建设启示

1.海洋渔业数字化平台展示品牌渠道创新机会，如海上鲜APP实现产销数字化链接。

2.品牌定价和竞争可通过B2B交易优化海鲜供应链效率。

消费趋势与用户行为

1.消费需求向一站式服务转变，智慧加油等业务提升用户体验和行为跟踪。

2.产品研发启示于数字技术应用，如海上通信解决渔民连接痛点。

商业模式转变学习点

1.自营模式占比88.6%，展示增长市场潜力，可学习直接销售策略应对消费需求变化。

2.撮合服务停止案例提示事件应对措施调整。

政策与风险提示

1.政府补助达1050万元提供扶持政策机会。

2.客户集中度高，前五大客户占60.3%，提示分散风险措施必要。

合作与机会

1.数字平台招商如海上鲜上市，拓展新合作方式。

2.供应链金融服务提供货品融资机会。

产品生产和设计需求启示

1.海鲜供应链数字化平台优化生产和设计流程，如海上鲜智慧加油服务提升物流效率。

2.自营模式展示电商直接对接需求，减少中间环节。

商业机会与数字化推进

1.海洋渔业B2B交易占主导提供商业机会启示。

2.数字化APP应用促进电商化推进，注册用户量增长证明行业潜力。

行业发展趋势观察

1.海洋渔业数字化增长，海上鲜成最大数字B2B平台显示技术服务需求激增。

2.新技术应用如APP实现产销链路优化，揭示客户痛点解决。

解决方案与客户痛点

1.海上通信服务解决渔民连接问题。

2.供应链金融服务提供货款管理方案。

平台运作与管理实践

1.商业模式从撮合转自营占比88.6%，提供平台招商新模式启示。

2.客户集中度60.3%，运营管理中需规避依赖风险。

商业对平台需求和问题

1.平台需求如一式数字服务，上市提供扩展动能。

2.风险规避如政府补助依赖可能不持续，建议多元化。

产业新动向与商业模式

1.营收下滑与利润暴增反差案例，收入降利润增897.5%靠非经常性因素揭示新问题。

2.商业模式从撮合到自营转变，可研究政策法规建议如扶持稳定性。

政策启示与研究点

1.政府补助1050万元对产业支持提供启示。

2.客户集中度升为新问题点，探讨法规建议分散化。

声明：快读内容全程由AI生成，请注意甄别信息。如您发现问题，请发送邮件至 run@ebrun.com 。

我是品牌商卖家工厂服务商平台商研究者帮我再读一遍。

Quick Summary

Haishangxian's IPO Progress and Core Business

1. The company has officially submitted its listing application to the Hong Kong Stock Exchange main board, marking a new phase in its capital market journey.

2. Its business covers seafood B2B trading, maritime communication, supply chain finance, and smart refueling services, with registered user numbers ranking first among digital B2B marine fishery platforms.

Financial Performance Highlights

1. Revenue has declined in recent years, with earnings of RMB 579 million in the first eight months of 2025, down 7.6% year-on-year.

2. Net profit surged 897.5% during the same period to RMB 45.2 million, primarily driven by non-recurring factors such as government subsidies.

Business Model Evolution

1. Transitioned from a matching model to a self-operated model, with self-operated seafood B2B revenue accounting for 88.6%.

2. High customer concentration is notable, with the top five customers contributing 60.3% of revenue, highlighting dependency risks that require attention.

Insights for Digital Channel Development in the Seafood Industry

1. Digital marine fishery platforms demonstrate opportunities for brand channel innovation, such as Haishangxian's APP enabling digital connections between production and sales.

2. Brand pricing and competition can be optimized through B2B trading to enhance seafood supply chain efficiency.

Consumer Trends and User Behavior

1. Demand is shifting towards integrated services, with offerings like smart refueling improving user experience and behavior tracking.

2. Product development insights can be drawn from digital technology applications, such as maritime communication addressing connectivity challenges for fishermen.

Key Takeaways from Business Model Transformation

1. The self-operated model accounts for 88.6%, indicating growth market potential and offering lessons in direct sales strategies to adapt to changing consumer demands.

2. The discontinuation of matching services serves as a case study for adjusting event response measures.

Policy and Risk Insights

1. Government subsidies totaling RMB 10.5 million present opportunities for leveraging support policies.

2. High customer concentration (top five clients contributing 60.3%) underscores the need for risk diversification measures.

Collaboration and Opportunities

1. Digital platform expansions, such as Haishangxian's IPO, open avenues for new partnership models.

2. Supply chain finance services offer opportunities for goods financing.

Implications for Product Production and Design

1. Digital seafood supply chain platforms optimize production and design processes, exemplified by Haishangxian's smart refueling service improving logistics efficiency.

2. The self-operated model demonstrates the benefits of direct e-commerce integration, reducing intermediary layers.

Business Opportunities and Digital Advancement

1. The dominance of marine fishery B2B trading highlights commercial opportunities.

2. Digital APP applications drive e-commerce progression, with growing registered user numbers validating industry potential.

Observations on Industry Development Trends

1. Growth in marine fishery digitization, with Haishangxian becoming the largest digital B2B platform, indicates surging demand for technical services.

2. New technology applications, such as APPs optimizing production-sales linkages, reveal solutions to customer pain points.

Solutions and Customer Pain Points

1. Maritime communication services address connectivity issues for fishermen.

2. Supply chain finance services provide solutions for payment management.

Platform Operation and Management Practices

1. The business model shift from matching to self-operated (88.6%) offers insights into new merchant recruitment strategies for platforms.

2. High customer concentration (60.3%) necessitates risk mitigation in operational management.

Platform Demands and Challenges

1. Platform needs, such as integrated digital services, are fueled by IPO-driven expansion momentum.

2. Risk avoidance measures are advised, as reliance on government subsidies may not be sustainable, suggesting diversification.

Industry Dynamics and Business Models

1. The contrasting case of declining revenue and surging profit (897.5% growth driven by non-recurring factors) reveals new research questions.

2. The business model transition from matching to self-operation invites studies on policy and regulatory recommendations, such as subsidy stability.

Policy Implications and Research Directions

1. Government subsidies of RMB 10.5 million offer insights into industrial support mechanisms.

2. Rising customer concentration emerges as a new research focus, prompting exploration of regulatory measures for diversification.

Disclaimer: The "Quick Summary" content is entirely generated by AI. Please exercise discretion when interpreting the information. For issues or corrections, please email run@ebrun.com .

I am a Brand Seller Factory Service Provider Marketplace Seller Researcher Read it again.

【亿邦原创】据港交所11月27日披露，宁波海上鲜信息技术股份有限公司正式递表港交所主板，由SUNNY FORTUNE担任独家保荐人。这标志着中国海洋渔业数字化解决方案供应商迈向资本市场新阶段。

海上鲜成立于2015年，总部位于宁波，是中国领先的海洋渔业数字服务平台，业务覆盖海鲜B2B交易、海上通信、供应链金融和智慧加油服务。公司通过自主研发的“海上鲜”APP实现渔业产销链路数字化，截至2025年8月31日，按注册用户数量计已成为最大数字B2B海洋渔业数据平台。

财务数据显示，公司营收近年波动下滑。2022财年至2025年首八个月，收益分别为14.27亿元、9.14亿元、10.06亿元和5.79亿元。2025年首八个月营收同比下滑7.6%，但同期净利润激增，经调整纯利达4520万元，较2024年同期的453万元增长897.5%。利润增长主要依赖非经常性因素，如政府补助达1050万元。

商业模式上，海上鲜从撮合转向自营，海鲜B2B业务占比超八成。2025年首八个月自营销售收入占比88.6%，而撮合服务已于2023年11月全面停止。客户集中度逐年上升，前五大客户收入占比从2022年的42.0%升至2025年首八个月的60.3%，第一大客户贡献营收34.9%。

海上鲜股东包括顺为资本、阿里元璟资本等，累计融资近五亿元。公司称其使命是“让天下没有难做的海鲜生意”，致力于打造一站式数字渔业服务平台。此次递表港交所，有望为其扩张提供新动能。

【版权提示】亿邦动力倡导尊重与保护知识产权。未经许可，任何人不得复制、转载、或以其他方式使用本网站的内容。如发现本站文章存在版权问题，烦请提供版权疑问、身份证明、版权证明、联系方式等发邮件至run@ebrun.com，我们将及时沟通与处理。

已点赞

好文章,值得被更多人看到

FAQ回顾

海上鲜是什么公司？

海上鲜是成立于2015年的中国海洋渔业数字服务平台，总部位于宁波，业务覆盖海鲜B2B交易、海上通信、供应链金融和智慧加油服务，按注册用户数量计已成为最大数字B2B海洋渔业数据平台。

海上鲜2025年财务状况如何？

2025年首八个月海上鲜营收5.79亿元，同比下滑7.6%，但经调整纯利达4520万元，较2024年同期增长897.5%，利润增长主要依赖政府补助等非经常性因素。

海上鲜的商业模式有哪些特点？

海上鲜商业模式已从撮合转向自营，2025年首八个月自营销售收入占比88.6%，客户集中度上升至60.3%，第一大客户贡献营收34.9%。

标签:: 产业互联网

阿里AI拼图完成：夸克眼镜补齐硬件最后一环

“我们相信，未来每一副眼镜都会是AI眼镜，每一个人都需要一副AI眼镜。”

未来零售 AI

2025-11-28 11:06:50