筑梦长三角 集物平台以数字供应链赋能基建新征程

Digital Supply Chain Platform Reshapes Construction Industry Efficiency

1. Jiwu Platform employs a dual model of "direct procurement from terminals + spot supply" to effectively address uncertainties and temporary demands in infrastructure projects, reducing procurement time and costs. For instance, it supplied over 30 million yuan worth of construction steel for the New Hefei West Station project and nearly 30,000 tons of steel and cement materials for the Xumin Expressway project.

2. The platform has built a standardized product database covering over 70,000 SKUs of construction materials like steel and cement, and has directly connected with 53 supplier systems, coordinating over 34 million tons in shipments. It has served nearly 4,500 projects, enhancing the precision of resource matching.

3. Practical insights include rapid online sourcing and an on-the-ground team that applies C-end service standards to B-end users, providing responsive support to ensure project continuity.

Digital Trends and Channel Innovation Insights

1. In brand channel development, Jiwu Platform's integrated online-offline model enhances user experience, such as professional teams conducting live training and multi-channel customer service, which helps brands build digital service channels in the construction industry.

2. User behavior observations show that the platform reduces intermediaries, enabling direct procurement to precisely meet temporary needs, aligning with the trend of efficient response in brand product development. Brands can learn from this direct supply approach to optimize pricing strategies.

3. In terms of consumption trends, the construction industry is shifting toward intelligence, such as the platform's data-driven demand forecasting. This model offers insights for brand pricing and competition, leveraging technologies like AI and blockchain to drive service innovation.

Policy Incentives and Growth Opportunity Analysis

1. Policy-wise, the National Development and Reform Commission promotes Yangtze River Delta integration and supply chain innovation, such as the "Action Plan for Accelerating Digital-Intelligent Supply Chain Development," emphasizing digitalization and collaboration, providing a foundation for seller market growth.

2. Demand-side opportunities are reflected in major Yangtze River Delta projects like Hefei West Station and Xumin Expressway, which require large volumes of construction materials, with cumulative settlement amounts exceeding 170 million yuan, indicating new market potential. Sellers can seize collaboration opportunities, such as direct connections with platform suppliers.

3. Risk warnings and positive impacts: Jiwu Platform uses real-time spot pricing to mitigate supply disruption risks; key takeaways include a "stable" systematic supply guarantee and a "flexible" responsive approach, with opportunities to participate in the supply chain闭环 to boost revenue.

Production Demand and Digitalization Opportunities

1. In product production and design, Jiwu Platform supplies construction materials like steel and cement, such as providing rebar and other categories for the New Hefei West Station project. Factories can optimize production processes to meet bulk order demands.

2. Business opportunities lie in direct system integration with the platform, as exemplified by Binxin Steel Group's full-element connectivity from manufacturing to demand to service. Factories joining similar collaborations can reduce intermediaries and directly connect with project end-users.

3. Digitalization insights: The platform streamlines procurement to improve efficiency; factories can learn from technological applications like data management to build stable supply systems, mitigate risks, and transition from cost centers to value creators.

Industry Trends and Solution Innovation

1. Industry trends show accelerated digitalization and intelligence in construction supply chains, such as the eight-department action plan promoting AI and blockchain for resource visibility and efficient collaboration.

2. Customer pain points include temporary procurement needs and supply instability. Jiwu Platform addresses these with spot supply models and real-time pricing updates, enabling quick resource locking and risk prevention.

3. Technological innovation: The platform uses 550,000 master data points to build a product database covering extensive materials; solutions like direct procurement enhance risk resilience, offering templates for service providers to optimize their offerings.

Platform Demands and Operational Optimization Practices

1. Commercial demand for platforms focuses on stable and reliable supply, as seen with Jiwu Platform's direct procurement partnerships with seven enterprises like Zhongxin Steel, ensuring structural stability for major projects and avoiding material shortages.

2. The platform's latest practices include recruiting cooperative suppliers, with 53 leading companies already system-integrated, managing massive shipment volumes; operational management leverages standardized libraries to boost efficiency.

3. Risk mitigation: The platform's flexible response to temporary demands strengthens supply assurance; through demand forecasting and intelligent scheduling, it proactively plans resource allocation to reduce operational risks.

Industry Trends and Business Model Insights

1. Industry trends show supply chains evolving toward digital closed loops, with platforms like Jiwu shifting construction from reactive responses to proactive planning, driven by data intelligence.

2. Policy implications: Yangtze River Delta integration policies remove administrative barriers, facilitating resource flow; research on new issues like supply chain resilience can draw lessons from platform practices.

3. Business model innovation: Platforms transition from mere material supply to value engines, improving efficiency and reducing waste; future competition will focus on data intelligence, pioneering new paradigms of industry value creation.